Everybody is trying to sell you something – at least it seems that way. No Call Lists are ignored and salesman have ALL the answers where ever you go. Everyone has a one-time-only deal or buy-now discount. It seems we are destined to be victims, that we need to hand over our wallets and credit cards and just shut up. Not so. There are simple buying rules that will help you hang on to 
more of your money and avoid spot decisions – and save more than money.
When my family was younger my wife and I had two simple solicitation rules:
- Don’t buy anything over the phone.
- If the price isn’t the same tomorrow as today, don’t buy.
The first rule took care of LOTS of problems immediately. I would explain Rule #1 to the solicitor and ask them to mail me additional information for review. If they could/would not, I’d politely state we couldn’t buy then (can’t break a rule) and say good bye.
The second rule eliminated the “create a sense of urgency” sales pitch where you MUST buy today as the price will be higher tomorrow. Again, same explanation – this time about Rule #2. And that was that. We were always nice about it, too.
These ‘rules” eliminate impulsiveness and make the decline easy and less personal. You know – can’t do it because THE RULES forbid it. I think that would work in business as well for most folks.
You can throw in one more rule if you want. It really does help control spending. Here it is:
Neither party will spend more than “X” dollars without consulting the other. “X” can be what works for your family. Say it’s $50. That means if you stop by a garage sale, you can pick up some useful items with a clear conscious, but if something “big” is there – like that must-have moose head wall mount for $200 ($200 is more than $50), another head will be involved in the decision – your spouse’s. Or yours might be removed.
“NO” is a powerful word. It does not have to be difficult – just say, “These are the family (or business) rules. Sorry. Nothing I can do about it.” No pressure. No decision. Easier life.
Art Blanchet
Bill Quigley
